The [PIAS] Store

When Mo Chara, Moglaí Bap and DJ Provaí - aka Belfast’s finest Kneecap - entered the studio with producer Toddla T in the summer of 2023, they quickly decided to scrap everything they had already prepared for the album they were about to record. Instead, they decided to build a pub together.

Built on a West Belfast side street, The Rutz is a community boozer, in that the entire community uses it. All human life is inside, either thriving, striving or skiving. There’s people just trying to get served at the bar or up on the stage performing; others are slumped in darkened corners or emerging bleary eyed and coke smeared from the toilets. Religious affiliations are irrelevant and the chatter is a intoxicating blur of English and Irish.

Although the pub is currently just a figment of the band’s imagination, all of the action on Kneecap’s exhilarating first album - Fine Art - takes place in The Rutz. Like the band themselves, Fine Art is fiercely intelligent, consistently hilarious and genuinely thought provoking. It’s genius is to immerse you in a world thus far unrepresented in modern music.

Across the record’s twelve tracks and the interconnecting moments between them (recorded by the band and friends including DJ Annie Mac), the pub comes to life vividly, providing the perfect backdrop for the cast of characters that join the dots throughout the album. From the moment the idea was born back in Toddla T’s studio, it was the obvious location to base the world of Kneecap in.